Sierra + Sage

Whether you're a client getting extensions for the first time, or you're a stylist excited for your first install, proper preparation is key to ensuring a smooth, successful first appointment! Here's everything you need to know!

Here is some hair inspo for your New Year’s Eve party that will guarantee you and your clients compliments all night long!

As hairstylists, we know that doing great hair is only half our job… the other half is showing off our work! It’s important to market yourself and your brand to attract the right clientele for you. Here are the must-have (and free!) marketing apps you should be using to grow your social media and attract clients who match your vibe!

Happy Holidays! To celebrate the holiday season and thank you for your support this year, we're launching a brand new daily deal from December 13–24,—each deal will be live for that day only! Here’s your sneak peek so you can plan your cart ahead of time!

With the holiday season in full swing, salons are busy and your books are packed. It’s exciting but also a little chaotic, and it’s easy to feel overwhelmed. Here are a few ways to mentally and physically prepare for the holiday rush to avoid unnecessary stress so you can actually enjoy your holiday season!

The holiday season is the perfect time to show your clients how much you appreciate their loyalty and support throughout the year! But as every stylist knows, the cost of gifts can add up quickly. Here are some thoughtful, affordable, and fun ways to give back to your clients this holiday season!

Different clients buy differently. The bright blonde you see every 4 weeks won’t need the same products as the lived-in brunette you see twice a year. By tailoring your communication, consultation, and offers to each client type, you make it easy for them to say yes to what they truly need. Let’s break down the most common client types and how to upsell or add value to each.

Adding a new service to your salon may sound daunting and difficult, but we are going to break down the best ways to add extension clients to your bookings.

All of us have had to evaluate our current job circumstances at some time in our careers to determine whether or not we are in the ideal...

Low-maintenance hair colors are starting to take center stage as cooler weather approaches.

Finding a new hair salon to test out in your area might make the plans you have for a cut, color change, or even trim much more difficult!

Social media apps such as Instagram and Tik Tok have become an integral part of client attraction and retention in the beauty industry,...