Sierra + Sage

Hair extension services can be incredibly rewarding for both you as the stylist and your clients! But even the most beautiful extensions won’t perform well if the installation isn’t done correctly. Here are some of the most common extension installation mistakes we see, and exactly how to avoid them to ensure comfort, longevity, and seamless results every time!

As hairstylists, we know that doing great hair is only half our job… the other half is showing off our work! It’s important to market yourself and your brand to attract the right clientele for you. Here are the must-have (and free!) marketing apps you should be using to grow your social media and attract clients who match your vibe!

Happy Holidays! To celebrate the holiday season and thank you for your support this year, we're launching a brand new daily deal from December 13–24,—each deal will be live for that day only! Here’s your sneak peek so you can plan your cart ahead of time!

With the holiday season in full swing, salons are busy and your books are packed. It’s exciting but also a little chaotic, and it’s easy to feel overwhelmed. Here are a few ways to mentally and physically prepare for the holiday rush to avoid unnecessary stress so you can actually enjoy your holiday season!

The holiday season is the perfect time to show your clients how much you appreciate their loyalty and support throughout the year! But as every stylist knows, the cost of gifts can add up quickly. Here are some thoughtful, affordable, and fun ways to give back to your clients this holiday season!

Different clients buy differently. The bright blonde you see every 4 weeks won’t need the same products as the lived-in brunette you see twice a year. By tailoring your communication, consultation, and offers to each client type, you make it easy for them to say yes to what they truly need. Let’s break down the most common client types and how to upsell or add value to each.

Hair extensions are an investment in your beauty routine, and maintaining them properly is key to keeping them looking flawless for as long as possible. Here are the top product types to avoid when wearing extensions, and what to use instead.

Whether they’re exploring extensions, committing to a color service, or trying to improve their hair health, clients naturally come with questions — and it’s our job to be ready with educated, honest answers. Here are four of the most common concerns clients bring into the salon — and how you can confidently address them behind the chair.

Hair extensions require some additional care to stay looking their best. However, those extra steps are necessary for happy scalp health, fewer appointments in between move-ups, and for getting the most out of your investment so the hair lasts as long as possible!

Adding a new service to your salon may sound daunting and difficult, but we are going to break down the best ways to add extension clients to your bookings.

The second half of the year is here - the perfect time to reflect, reassess, and create goals to finish out this year strong.

At-home hair extension treatments to revive them are the easiest way to get your hair back to looking and feeling good.

Figuring out what to post, how often, and what you want your personal brand to look like can be difficult. Here are our top 3 marketing hacks to get you started!

Taking good care of your hair and keeping it healthy is something we all strive for.

Branding is crucial for any stylist or salon owner looking to stand out and thrive in a competitive market.

When you're behind the chair, your verbiage is just as important as your technical skills.

Reinventing your clientele is a great way to attract new clients and strengthen your relationships with existing ones.

Whether you’re aiming to learn something new, or simply improve your daily routine, these tips will help you create resolutions that stick.

As a hairstylist and salon owner, the busy season brings excitement but also presents challenges.

Here’s a guide to products you should avoid to keep your extensions looking their best.